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matt headshot
Matt Hileman
Account Lead
Location:
Virginia

Meet Matt Hileman

Matt hails from Lynchburg, VA and draws on a wealth of career experience across multiple service industries. Having previously worked in blue-collar home service companies allows him to empathize and uniquely understand his clients’ needs. While working for several years in HVAC service, he studied digital marketing directly from Google through their Career Certification program and subsequently earned multiple Google product certifications. While previously working as an SEO specialist, he helped business owners be discovered online and bring leads to their doorsteps. He is focused on building lasting relationships that help clients achieve their goals (and then some).

As a firm believer that knowledge is power, he enjoys learning new skills and practicing the ones he has already acquired. His interests include woodworking, collecting vintage tech, Cajun cooking, playing music with his friends, and gardening. He also loves to watch the robot fights on BattleBots and dreams about sponsoring a team one day.

Q&A
What do you enjoy most about helping pest control and lawn care companies grow through digital marketing?

The most rewarding aspect for me is to be able to build relationships with business owners across the nation and to play a part in helping them succeed. To see a client grow over the years and reach new heights is incredibly fulfilling!

How do you navigate the unique seasonal challenges that lawn care and pest control companies face throughout the year?

Seasonality is just a fact of life for home service companies - you can either let the weather dictate your actions or you can plan accordingly. Here at Coalmarch, we've been through many seasons of ups and downs for our clients and we know that the "slow season" doesn't have to be slow. Utilizing flexible and diverse marketing strategies can help fill those gaps and adapt with the seasons instead of working against them.

What can clients expect from working with you and the team at Coalmarch?

You can expect a dedicated group of subject matter experts to be in step with you and supporting your business throughout our partnership. We keep a finger on the pulse of marketing tools, emerging industry and consumer trends, and effective customer acquisition strategies so that you don't have to. We are knowledgable, friendly, and efficient in helping our clients achieve their goals.

Transform Your Marketing With Coalmarch
The marketing and sales solutions behind the fastest growing pest control and lawn care businesses.