Pest Control Marketing That Knows Pest—and Proves It.
Marketing Built for PCOs Building a Legacy
Our integrated marketing platform is built for the pest control industry and tested by pest control business leaders. Proven to help grow your audience, engage potential customers where and when it counts, and drive qualified leads faster and more effectively, Coalmarch Marketing is the number one choice for accelerating growth for pest control companies.
Turn PestPac Data Into Marketing Growth
No API Fees
No extra charges to unlock your data. With a direct partnership, you avoid third-party API costs and keep your spend focused on what matters: generating and converting more leads.
Native Secure Integration
Built-in connectivity means your marketing and PestPac data stay aligned without custom patches or fragile workarounds. It’s a secure, reliable integration that reduces manual effort and protects customer information.
ROI Reporting (Coming Soon)
See beyond leads to actual revenue. By matching marketing activity to PestPac results, we can report on real leads, real sales, and actual return on investment so you know exactly what’s driving profitable growth.
PestPac Integration
Coalmarch’s native PestPac integration automatically pushes leads from your website straight into PestPac in real time.
Search Optimization
Our pest control marketing experts work to enhance your organic visibility and generative search results, constantly adjusting strategy to keep you ahead of the competition to reach the right customers in your most important markets.
Persona Based Messaging
Tailoring your marketing to speak directly to the specific homeowners you want most—using their needs, worries, and triggers so your pest control company feels like the obvious choice.
Link Building
Enforce your authority in the marketplace and enhance website performance with link building efforts centered on pest control topics and local conversations, showcasing the reputation of your company.
Digital Advertising
We track the high-conversion terms that drive results, bidding on terms that put you in front of only the most qualified leads and beating the competition with insights about the search conditions that drive ROI.
Local Search
Give your customers the right info, no matter where they begin their search for pest control services online. Our strategy is centered on making sure your business is visible and that your customers know you're the most reputable option nearby.
Social Proof
Make the most of word-of-mouth, capturing the opinions of satisfied customers to highlight your reputation and make it easier for future customers to see that you're the right choice.
Analytics-Based Strategy
You want pest control marketing that gets results, so we don't sugarcoat our data. You'll get a clear picture of how our marketing efforts impact your bottom line, and how we're adjusting strategy to continue to drive qualified leads.
Website Development
The foundation of your marketing strategy is built on a conversion-focused, mobile-friendly, optimized website that puts your business in front of consumers in your market who are actively looking for pest control services.
We Know Pest Control. We Know Growth.
Reach More of the Right People
Our targeted marketing programs are built to help hardworking owners grow with clarity and confidence - expanding your brand across digital and physical channels so the right customers find you, trust you, and choose you.
- Show up consistently in your market. From Google to local visibility beyond the screen, we make sure your brand is recognizable wherever customers are searching and deciding.
- Connect with the right audience. We put your message in front of the most qualified potential customers in your service area - people ready to call, book, and buy.
- Support steady, scalable growth. Every channel works together to generate demand now while building long-term trust and reputation.
- Make your marketing feel simpler. Clear strategy, smart targeting, and measurable performance - so you know what’s working and why.
Draw In Your Ideal Customers
In the modern digital landscape, it's not about being in as many places as your budget allows - it's about being in the right places.
Our service focuses on digital channels that drive measurable results for your pest control business. Our pest control marketing experts constantly evaluate performance and searcher behavior, adjusting strategy to make sure you're getting in front of the right customer, at exactly the right time, every time.
Turn More Leads Into Customers
Making sure your pest control business is showing up in the right places at the right time is important, but it’s just as critical that your website gives people what they need, in the moment they need it. Your site should feel like relief and reassurance — a clear path from “I’m worried” to “this is handled.”
A strong website helps customers:
- Feel safe and confident quickly that they’ve found the right team
- Understand what to expect so there are no surprises
- Get answers fast to the questions stressing them out
- Take the next step easily without hunting for info or jumping through hoops
When your website leads with clarity and trust, it turns anxious visitors into loyal, recurring customers.
Trusted by Top Pest Industry Pros
Why Coalmarch?
We’re not a “full-service marketing agency” in the traditional sense and that’s intentional. Coalmarch is a growth partner built specifically for pest control companies, acting as an extension of your team to drive sustainable, scalable results. With a proven platform, deep industry expertise, and the data to back every decision, we focus on what actually moves your business forward.
We get results. That’s why companies of all sizes, from nationwide brands like Terminix to neighborhood entrepreneurs, continue to trust Coalmarch as the leading pest control growth partner in the industry.